The emotional timeline of a founder is the missing chapter in most acquisition guides. When you prioritize understanding over selling, founders can finally exhale and trust the transition.
I have experienced the same. Once the conversation shifts from defending to understanding, trust appears. And once trust appears, the deal moves forward almost by itself.
The emotional timeline of a founder is the missing chapter in most acquisition guides. When you prioritize understanding over selling, founders can finally exhale and trust the transition.
I have experienced the same. Once the conversation shifts from defending to understanding, trust appears. And once trust appears, the deal moves forward almost by itself.